March LUNCHEON

Quantifying Quality: How to Measure the Message

Does your earned media coverage truly align with the core business objectives and messaging pillars that matter most to your organization? How can you prove your public relations campaigns are driving brand awareness in a meaningful way? At the next PRSA luncheon, Ashley McHugh, the research director for Memphis Tourism, will identify key methods for quantifying the quality of your earned media coverage, so you can design high-impact PR strategies that will maximize your impact.

Come early at 11:30 a.m. for networking opportunities; lunch begins at 11:45 a.m. with the presentation beginning at noon.

Deadline to register is Wednesday, March 13, 2019 at 2 p.m.

Ashley McHugh, Memphis Tourism

Tickets

$0.00 Member Ticket

$25.00 Non-Member Ticket

$15.00 Student Ticket